We help foreign brands navigate China's complex regulatory landscape, distribution networks, and digital ecosystem — from initial strategy through first revenue.
"The China opportunity is real — but only for brands who treat it as a distinct market, not an extension of their global strategy."
— Running Beans Market Report 2024
From market feasibility and brand positioning to channel selection and regulatory compliance — we cover every dimension of a successful China launch, tailored to SMB budgets and timelines.
Deep market sizing, competitor mapping, and consumer segmentation specific to your product category.
Design the optimal route-to-market across China's fragmented online and offline retail landscape.
Build a commercial engine with the right partnerships, digital marketing, and KPI frameworks.
Most foreign brands enter China without a clear roadmap. Our four-phase framework reduces risk and accelerates your timeline to first revenue — typically within 6–9 months of engagement.
Market audit, brand readiness assessment, regulatory review, and go/no-go recommendation.
Custom market entry strategy, channel architecture, pricing model, and localization plan.
Partner onboarding, platform setup, first campaign execution, and regulatory filings.
Performance monitoring, channel optimization, and expansion to Tier 2/3 cities.
Answer five quick questions and get an instant readiness score — plus a personalized recommendation on your next step.
Used by 340+ brand managers to benchmark their China readiness.
Select the option that best describes your brand
Short-video shopping has reshaped China's e-commerce. Here's how to build a Douyin strategy that converts.
Read Report →Cross-border e-commerce vs. direct import — the right model depends on your category, margin, and risk appetite.
Read Report →Expanding beyond Tier 1 requires a fundamentally different pricing and channel approach.
Read Report →Book a free 45-minute strategy call with one of our China market specialists. We'll review your brand, identify the fastest path to market, and outline a realistic budget and timeline — no strings attached.